Rolling On A Highway

car-trafficThe majority of us drive on an interstate or some type of highway a few times a week or more. On a three lane highway, ever notice the impact of someone who is driving a car in the center lane, yet, at a reduced speed of ten to fifteen MPH less than the speed limit which may have them clocked at twenty to twenty five MPH less than the majority of traffic? The impact is almost always an accident waiting to happen. The left lane is constantly flowing past this car in a steady stream of vehicles. The right lane has cars lining up to pass as well only slightly less organized and flowing than the left lane.

Meanwhile the three, four or five cars directly behind the center lane driver are feeling stuck as they came upon this unexpectedly and now feel trapped not able to readily get into the left lane to pass or the right lane to sneak by as well.

All of this is an accident waiting to happen and what makes matters worse is the driver in the center lane taking their time and driving along has absolutely no idea! They have no clue or awareness of the havoc they wreak out on the road behind them.

If the picture is not clear from the example of the driver, consider the crew team rowing in their shell. In a practice session or in a race each stroke must be in synch with everyone else’s stroke. The style and execution of the stroke must be the same. Any disruption to this timed team effort will cost them time and knock speed off their progress.

In many ways this is what happens to a team when there is one person who is not pulling their weight or not choosing to fit in with the team. They begin to become a burden to everyone else on the team. The team may need to sidestep around them and their assigned tasks or roles on a project in order to complete their assigned goals.

Depending upon the severity and the cost to the team and the business, these individuals must be dealt with. There is a possibility working regularly with an Executive Coach may create the change necessary to salvage a team mate. It is a disservice to the rest of the members of the team and to the offending person not to address the issue.

This is a fact which transcends the size of an organization.

The truth as stated by John C. Maxwell: “Team Work, Makes The Dream Work”.

Mitch Tublin is a business consultant and an advanced certified executive and personal coach who resides in Stamford, CT.

Have someone who needs to become a better team player? >> Contact Mitch Tublin Here <<

 

The Changes Brought By A Piece Of Glass

iPhoneA piece of glass that weighs a few ounces how much of an impact or change could this possibly bring to our lives?

Who would have imagined ten to fifteen years ago how much we all feel our piece of glass, our cell phone, must be in our hand, pocket or purse all of the time. Who would have said they have the ability and desire to buy this 3 inch by 5 inch item for hundreds of dollars and to agree to pay a monthly fee to use the device for years to come?

The cell phone has changed our lives. How we are always looking at text messages and responding with our own. Similarly with social media, emails, a variety of apps and more.

It is the expectation we will respond to a message at any time of the day or night.

On a more positive note we are able to obtain directions from a voice once we place our intended destination into the phone and ask for the directions live. Have access at our fingertips to music, photos, reading material, answers to questions and more.

If we want to go to see a movie we are able to check and see where it is playing, the show times, directions and possibly download a discount coupon right on the face of the phone.

Let’s not get hung up on the type, brand or style. Android or iPhone or other. At the end of the day the ability to communicate utilizing the device overall has impacted our lives.

What ways has your cell phone changed your life? Better or worse note your experience in comments area below.

The idea comes to mind from this discussion – in what way does your business impact the lives of people? Do you have an added value which you would be able to clearly state which is a value add which potentially changes the life of your client? This may be a product or a service. Take a moment and note this in the comments section.

Are you feeling your personal communication skills are taking a hit when face to face with one or more people? This is happening more and more in this quick text and tweet world. Contact me at www.easysmallbusinesssolutions.com/15-minute-call/ and let’s schedule a free fifteen minute call to discuss what is going on with your communication skills and see how we increase your speaking, presentation and communication skills.

Mitch Tublin is a business consultant, executive coach and professional speaker who resides in Stamford, CT. He will travel to your city to speak with your group or company. Contact him to arrange a consultation here.

Three Ways To Connect With Your Buying Audience

connect-with-audienceIn the previous article, “What is Unique About Your Product or Service Based Business?”, the discussion was about – Why do you market, advertise, write copy, conduct your social media – like everyone else does?

The promise was made to offer more specific tips than the single one given in the article – “Here is one single tip for you to standout and let people know how great your product or service based business is – work with a business coach!”

In order to fulfill my promise and to provide useful information to business owners in the service provider category or product selling business here are three ways to connect with your buying audience.

CLASSIC WAY

Begin with this plan in mind, Who are you? What do you offer? Why should I care?

This may take a one to two minute video. You might write out a paragraph to answer each of these questions. It is the classic way to connect with your buying audience.

CONNECTING WAY

We all know we need to connect with our buying audience. What better way than to tell stories or share case studies. Select a few stories or case studies in order to broadly touch upon your buying audience without leaving anyone feeling left out. Utilize real people and actual events that took place. Yes, change the names, change the company names, yet allow the facts to portray the reason your service or your product is the one everyone needs right now.

CONSTRUCTIVE WAY

Give it away for free! You read it correctly. Give away a taste, a sample of what you have for free. For the service providers possibly you offer a free meeting or workshop. For the product seller possibly a contest or a give-away you create the rules. There is nothing like getting a taste of what is being provided for free to help a potential buyer decide to become a real buying client or customer.

Here is the best part of these three tips. They do not have to be exclusive! In fact when utilized together in a strategic way constructed by you and your coach they work magic!

Try each of these out for your business and let me know how you make out. Leave your comments and if you have a follow up question an answer will be provided right here for you in the comments area or a future article.

Mitch Tublin is an advanced certified executive and personal coach who resides in Stamford.

 

Yep, Been There, Done That!

beenthereHave you ever been in a conversation at a networking event or a group dinner and there is at least one person who loudly and often says ”Yep, been there, done that!”

From my point of view life experiences are great. When there is someone who has been involved in a situation or a project where we have the ability to learn from them, yes, absolutely, let’s have that conversation.

The other side of the story is ‘where is this person coming from?’ Every situation is unique and has it’s own nuances. It is in fact why we are all so special.

We each bring our own unique viewpoints to every situation. These viewpoints are made up of a variety of influences. Our upbringing and family situation, our educational background, what we have read, where we have worked, what we work on, who we have spent much of our time with, and much more. Everyone has their own unique and valuable view.

The question becomes ‘which are of value to you in what you are doing or working on?’

We should strive to want to know more. There is a line of diminishing returns when we discover this is not going to result in any value to me in my business or personal life.

In order to approach this line or not we should absolutely strive to ask questions, engage in conversation and probe to learn more. If the point is reached where there is certainty

of no value, little engagement, a lack of connection or something just does not feel right, it is time to end, politely, the conversation and strike up a conversation with someone else or try a new topic with the person you are speaking with.

This is not meant to be taken as a promotion to be self serving or mean to other people. The discussion is solely about determining who is speaking with the type of bandwidth which pertains to you and your business or personal life, as opposed to someone who is a self-proclaimed know it all. By studying and practicing this skill set you become more aware of the people you speak with and their depth of knowledge. Who are the type of people you wish to be surrounded by and spend more time with?

Jim Rohn said, “You are the average of the five people you spend the most time with.”

My suggestion is to choose carefully.

Mitch Tublin is an advanced certified executive and personal coach who resides in Stamford, CT.

Are You Building a Dam or Building a Successful Business?

Business SuccessA dam serves a purpose. Typically utilized for water, a dam holds the flow of water in such a manner as to create an entirely new landscape where water flowed freely previously. Now the water builds up and forms a lake, or a reservoir, as the dam stops the flow of the water. If we stop there and assess if this strategy would work or not, regarding your communication skills in building a successful business, what do you think?

The ability to build a business built for success is dependent upon the leader’s ability to communicate effectively. What is your business owner personality profile? When there are things that go wrong or you see something that is not done the way you want it to be, how do you handle the situation? Are you the type who just steps in and fixes whatever it is so it is done just right to your expectations? Then you do not take the opportunity to train or teach the people on your team about what you expect and what took place? Better yet, ask why it was done the way it was done and see if it is possible that this is a better or more efficient method than what you were looking for.

The person who typically holds back and let’s their dislikes for what they see become bottled up and ready to boil over, is a potentially toxic situation. One day everything will come spilling out and most likely without a meaningful or productive outcome for the business or the team; similar to a dam which forms a crack or a leak. The correct method of handling situations is to permit you to remain in a calm state. For some people this will mean you need a bit of time to reflect and assess before you react to a situation. For other people they have the ability to immediately react and offer feedback to their employee or team.

Each situation is unique. There will be certain instances when a one on one discussion would be the appropriate reaction. There will be other times when the entire team should be involved in the communication. You will know. Trust your instincts. If you have ever been called a ‘hot-head’ or ‘short tempered’ – odds are you are a candidate for waiting for a time period before reacting and giving some feedback.

Do you see yourself in this article? A quality business coach will be able to work with you on this exact issue. Contact Mitch Tublin today for an appointment and become the effective leader and communicator you want to be – info@easysmallbusinesssolutions.com or call 877-907-8223.

Would You Like Some Extra Bacon? – A Business Success Statement

Business Succes“Would you like some extra bacon?” is exactly what the waitress asked our table. Everyone said, “Yes M ‘am, please.” The aroma of bacon and sounds of the meat sizzling in the kitchen pervaded our minds and senses. Thirty minutes later, the orders were delivered to our table and each plate had two tiny slices of bacon on it. The slices were so tiny that we joked if this was the ‘extra’ bacon. The regular bacon order must be invisible bacon.

Here is the point: Do what you say you are going to do – in your business and in your life. If you are not planning to do something or you find out you cannot do something even after you said you would deliver it, take ownership and say you cannot do it, simply stated in this way. Do not assess blame or make excuses. Just say “I cannot do – whatever it is you promised.” The best course of action is to not over promise.

The saying to abide by is “under promise and over deliver”. You might have the very best food, product, or service offering, however if your marketing message is offering one thing and you are delivering something else, there is going to be a problem – fast. The concept continues throughout your organization. Take the example of the waitress. She might take a hit on her tip. The restaurant will most likely lose four customers and then the people they know. Your employees throughout the organization must understand this concept. The consequences are too great for this lesson to not be taught and understood.

Consider for a moment the two concepts. Think of three business interactions where they over delivered to you. They under promised and over delivered. This should be the goal for all of us. Now think of three instances which might be business or personal where you were left feeling misled or actually lied to by the lack of delivery. We never want anyone to feel this way about us or our business. We must make our best efforts to train our team and to hold our own bar high to avoid over promising.

A question might arise about a competitor. The question might seem innocent enough, “It appears you and XYZ Company are in the same type of business, but they offer ABC and you don’t offer that. Do you do ABC for your clients?” If you don’t, the answer is always, “No we don’t.” period, end of story. Or you might add, “No we don’t do ABC for our clients, but we specialize in FGH and I don’t believe they do that at all.”

In summary, be proud of what you do, say what you do, and do what you say. The time is now, bring Mitch Tublin to speak to your team or to your organization. Contact Mitch here to arrange your booking or an introductory meeting – info@easysmallbusinesssolutions.com or call 877-907-8223.