Knock, Knock – Who’s There? – Fourth Quarter

Fourth Quarter 2016In case you were hiding and hoping no one would remind you, the fourth quarter has started. Yes, we are all in the first week of the fourth quarter. Do you recall way back in December of last year or January of this year? You made plans – set goals – created lists.

How are you doing now?

Let’s not get all caught up in the answer and discussing a variety of reasons why not so great. Some say these are also known as excuses.

Instead let’s look at what we are able to do right now to end the year on a strong and positive note. Make sense?

For A Service Based Business

  1. Reach out to every former client and check in with them. Create a special reason why they may want to meet with you and work with you again. If not, how about three referrals?
  1. Make certain to connect personally with every single current client. See how they are doing. What do they think of the work you are providing them with. Will they refer three people to you?
  1. Are you able to participate in or create your own event or open house at some point in the next four to six weeks?

Each of these three ideas will provide momentum for your business in this fourth quarter on their own. If you are able to conduct all three of these at the same time – even better!

For A Retail Or Sales Of Product(s) Business

  1. Have you been collecting email addresses of your patrons and customers? What do you offer a browser to entice them to provide their email address? A weekly or monthly drawing for a gift of some value?
  1. Prepare to email out and provide print copies, as well, promotions during the next months – October, November and December.
  1. Conduct an inventory check up. What is laying around which either has not been selling or you stopped promoting? Are you able to package up some of these items with other items which are more popular right now and create gift baskets or prizes for your contests as discussed earlier? Look at this inventory as money sitting on the shelf and not in the bank account.

Certainly every business is unique. Take a look at these ideas again and see where you might find a way to work through each concept to suit your specific business.

Create the momentum you need for the fourth quarter.

Mitch Tublin is an advanced, certified executive coach, trainer and speaker based in Stamford, CT. Would you like Mitch to work with you and your business to create fourth quarter momentum? Contact Mitch Here.

Top Ten Things Entrepreneurs Need To START Doing Now

toptenstartIn approximately one year David Letterman will host his last Late Night Show. In honor of the marketer and promoter of the Top Ten List here is my Top Ten List of things Entrepreneurs Need To START Doing Now:

10.     Decide as soon as possible if you intend to run a business or a hobby. The biggest difference is one choice means you must charge for your products and services and make money. The other choice is more about just having a good time or having something to keep you busy. Which is your choice?

9.     Create a plan for your business. Some may call it a business plan. It should cover every aspect of where you intend to take your business. Then you drill down and have a marketing plan, a financial plan, a staffing plan and more.

8.     Your clients and customers are going to make your business. Referrals are your best friend. When you are trying out something new or want feedback – go to your customers.

7.     Create a consistent brand. Weave this brand across social media platforms and live this brand in your daily life.

6.     Be strategic about Twitter, Instagram and other social networks. The wrong statement, recorded video or taken out of context quote is difficult if not impossible to undo.

5.     Calculate the value of one hour of your time. Anything you are doing which is not up to that level should not be done by you. Period. End of story.

4.     Do you need some help in your personal life to free up more time? Make a list of what these items are and either batch these yourself or with your significant other or hire some help.

3.     Each week or at least each month review your SMART goals and cross check these with your business plan. If something is not matching up – make an adjustment or assess what is going wrong and why? You cannot get from Point A to Point B  if you are heading in another direction.

2.     Find a Business Coach to provide you with accountability and to ask you questions to consider. This is not easy, running or building up a new business, and no one has to do this alone.

And the Number One Thing Entrepreneurs need to START doing now:

1.     Do it! Take Action! Overcome your fear of failure or your overwhelm. If it does not work out, get back up and try something else. Just keep taking action steps.

Are there some items missing from this list of the Top Ten Things Entrepreneurs Need To Start Doing Now? Please comment to this and add your item.

Mitch Tublin is an advanced certified executive and personal coach who resides in Stamford, CT.